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Cabernet Franc Masters 2025 – Industry Day
March 17 @ 9:00 AM - 4:00 PM PDT
$65 – $95
Cab Franc Masters is an immersive two-day experience in Paso Robles, featuring global tastings, food pairings, and thought-provoking discussions on Cabernet Franc’s evolution and Paso’s role in its future.
9 AM – 11 AM | Roundtable | “Philosophies in Franc: A Roundtable with Visionary Cab Franc Winemakers” – Moderator: Brianne Cohen (Freelance Wine Writer: Decanter – Monarch Wine – SommTV )
11:30 AM – 1 PM | Seminar | “Diversifying Paso: How Cabernet Franc is Leading the Conversations on Climate-Resilient Vineyards for the Future” – Moderator: Matt Kettman (Wine Enthusiast, Santa Barbara Independent)
1 PM – 2 PM | Lunch
2 PM – 4 PM | Seminar | “Uncorking Opportunity: Strategies to Elevate Paso Cab Franc in the Market”
Day Pass Wineries: $65
Day Pass Other Wine Industry: $95